SAMPLE CHECKLIST - STRATEGIC  AUDIT 

Strategic Audits developed by TechVest: audit Finance, Marketing-Sales, Managerial, and IT Strategies

• Operational Management Strategic Audit
• Marketing-Sales Strategic Audit
• Finance Strategic Audit
• Information Technology Strategic Audit and Data Mining

“A Profitable Fishing Expedition, while Teaching How to Fish” with an Emphasis on ROI… we do NOT generate grandiose Strategy Documents … we generate “Strategic Tactics” that have tangible returns.

• Management Audit (Return on Management)
•   Starts with Short Interviews: CEO, COO, VP-Level, Director Level
•   Due Diligence Audit – Due Diligence Checklist, Risk Profile
•   Leadership Audit – Teamwork, Creativity, Entrepreneurship, Risk-Taking, Depth
•   Priorities Audit – Hierarchies, Management Values, Organizational Values
•   Time Audit – Focus, 8/20 Rules, Overtime-Undertime, Time Culture
•   Growth Audit – Growth Sources, Stars and Duds, Internationalization
•   External Factor Audit  - Environment, Economics, Demographics, Competition
•   Strategy Audit  – Vision, Strategy, Tactics, Obstacles, Feasibility, Timeliness
•   Quality Audit – Communication, Clarity, Execution, Talent Pool, Investability

• Marketing-Sales Audit (Return on Sales)
• Starts with Short Analytics Interviews: CMO, CSO
•   Sustainable Competitive Advantages 
•   Product & Services Audit
•   Marketing Management
•   Salesforce Organization
•   Sales Management
•   Sales Systems and CRM
•   SWOT Analysis – Strengths, Weaknesses, Opportunities, Threats

• Finance Audit (Return on Finance)
• Starts with Short Analytics Interviews: Controller or CFO
•   Revenues Audit, Margins Audit, Expenses Audit
•   Investor Audit  – Stakeholder Relations, ROI, investability, Risk-Reward, Ongoing Risk Management
•   Balance Sheet Audit  - Receivables, Payables, Prepaids, Shareholder Value

• Information Technology Audit (Return on Technology)
•   Starts with Short Analytics Interview:
•    Information Systems  – Tools Process, User Power, Effectiveness, Virtualization
•    Operational Analytics  –– Information Availability, Gap Analysis
•    Communications Analytics  –– CRM, Databases, Information Availability, Internet
•    APEX Analytics – Receivables, Collections, Payables
•    Purchasing - Potentially Change Vendors for Travel, Benefits, Insurance
•    HR Systems – Talent Promotion, Morale, Motivation, Evaluations, Benefits, Health

• Results Compilation and Evaluation -  Assessing ROR Improvement Potentials and $$$ Harvesting
•   Change Agents: (who ? where ? why ?) opportunities for optimization …  review realisms …
•   Short and Long Term Sustainable Growth: (how ?) opportunities for revenue enhancements …
•   Enhanced Profitability and Best Practices: (what ?) opportunities for cost savings and margin gains …
•   Positive Change Recommendations and Long Term Tactics: (when ?) opportunities for training and transformation …